NWC 2007 Reader Survey – IT vs. Sales

The 2007 NWC Reader Survey is a great tool for IT Services and VARs to learn from. Often I wonder if I will have the opportunity to read an article from buyers directed at sales people. Now I have. The article details the things IT buyers wish sales reps would stop doing and at the [...]

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Who is in your demographic?

This commercial by T-Mobile is great. It reminds me about considering age in your demographic –especially for consumer services.    OUCH!!!

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Getting Ready for the Holidays — a sales tip

It’s probably a good idea for those of you who are out there in the sales world to start thinking about holiday presents for your clients. It’s never too early.  Some of you may never have sent anything, and some of you may send great gifts. I would encourage you to send something other than [...]

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Time & Priorities

Ever hear, “I don’t have enough time” from someone? Who hasn’t heard that? Who hasn’t said that? Wouldn’t it be more appropriate to say, “I don’t think its important enough to do right now” ? The time we have to do things is fixed — 24 hours a day. No matter how much we wish, [...]

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