The materials from our second Digital Dialogues series is now on the web. All of the media is accessible from this page or you can click on the links and go to the media provider’s page. Please let me know what you thought of the event so we can improve for the next one.

Thanks to Scott Clark of BuzzMaven and the Lexington Advertising Club.

You can access the handout at:
Lead Generation Handout (PDF)

The slide show is online at:
http://www.slideshare.net/bdotson/lead-generation-on-the-web

and you can see it here:

The video is sliced into four parts and available in HD. All four parts are viewable here or at the Vimeo page.

Innovative Lead Generation on the Web – Part One

Innovative Lead Generation on the Web – Pt 1 of 4 from WebMedley on Vimeo.

Innovative Lead Generation on the Web – Part Two

Innovative Lead Generation on the Web – Pt 2 of 4 from WebMedley on Vimeo.

Innovative Lead Generation on the Web – Part Three

Innovative Lead Generation on the Web – Pt 3 of 4 from WebMedley on Vimeo.

Innovative Lead Generation on the Web – Part Four

Innovative Lead Generation on the Web – Pt 4 of 4 from WebMedley on Vimeo.

Part One: http://vimeo.com/4518096
Part Two: http://vimeo.com/4520287
Part Three: http://vimeo.com/4521943
Part Four: http://vimeo.com/4527695

Last week, I had the pleasure of giving a “how to” presentation on networking for the KY Association of Land Surveyors. It’s not only on social media – rather, its about meeting people in person, remembering names, and more.

The slides and videos (raw and unedited) are posted over on the new company site: http://tinyurl.com/kaps2009
and below…

There are lots of practical networking tips in the presentation. If you, or your organization would like me to give the presentation to your group, let me know.

First, the video, then the slides…


Networking Presentation from WebMedley on Vimeo.

The video – a little dark, but audio is good and it’ll match to the slides.

Today happens to be my birthday. As soon as I woke up this morning, I had a few e-mails and SMS (text) messages. People used my Facebook profile to learn about my birthday and reach out.

There are a number of reasons to use Facebook for business.

Birthdays — people must list their birthdays in Facebook. A birthday is a great time to reach out to someone and say “Hi”

Status updates — want to know what people are doing at the moment? Lots of Facebook users fill in the “What are you doing now?” or “status” question. Sometimes these are funny — other times, they show a moment when someone may need your help. At minimum, you get a glimpse into their thinking and daily lives.

Photos — you can learn a lot about a person from his/her photos. A lot…maybe more than you want.

Groups — there are all kinds of groups on Facebook. I’m a member of the UK Basketball and Football groups. There are also business groups. You can network with others on Facebook (who’d have thunk it?!) and these groups are a great way to start.

Background checks — well, not the criminal kind. You can see someone’s history and who he/she knows by becoming a person’s “friend” on Facebook.

Integration with Outlook — There’s a neat software program called Fonebook. It compares your Outlook contacts with your Facebook friends. If it finds a match, the software copies each friend’s image and status (see above) into the appropriate Outlook contact record. I like this because my phone integrates with Outlook and grabs the picture. This prevents me from squinting at the caller ID when the phone rings.

Enjoy it. No one is too old for Facebook!